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BMF General Manager - Nationwide

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October 6, 2018

BMF is looking for a full time General Manager who is an experienced and commercially astute fitness professional with a strong background in personal training to manage a number of parks operating boot camps, indoor locations and personal training facilities for an iconic business.

With significant investment, an exciting rebrand and relaunch imminent and a clear strategy to become one of the leading performance and coaching companies in the sector this represents a fantastic opportunity for an experienced and commercially astute personal trainer. Offering a highly competitive basic salary and a very achievable annual bonus in a role that allows you to still PT and take group classes with the added responsibility for growing your region and managing, coaching and directing a large number of full and part time personal trainers and boot camp instructors.

Reporting into the Operations Director you will be responsible for the following:

  • Delivering classes for 40% of the working week, rotating through each site on a rolling basis to ensure consistency of delivery
  • Optimise retention and grow membership through local outreach, existing member referrals and converting trials
  • Ensuring classes are delivered in accordance with brand standards and that feedback and NPS is high
  • In charge of recruitment, ensuring there are sufficient quality instructors to deliver the programmes and that ongoing training and development is delivered.
  • Responsible for all the logistics in terms of provision and quality of equipment.
  • Plan resource for classes at all sites in the region ensuring the correct ratio of instructor to members
  • Directly manager a group of instructors

We are keen to talk to candidates who can demonstrate the following: 

  • Have strong fitness qualifications, ideally a sports science and conditioning qualification with a minimum of PT level 3
  • Significant management experience either within the fitness industry
  • Will thrive in a sales focused business and will lead by example in building local partnerships
  • Have outstanding leadership and coaching qualities
  • Are motivated to play a key role in driving forward a new and dynamic fitness brand
  • Strong IT skills with P&L experience
  • A driving licence is essential
  • Previous Military PT background is desirable but is not essential

To apply for this role, please provide us your details and submit your CV through this linkAPPLY NOW

Topics: jobs



BMF offers employment opportunities to ex or serving members of the Armed Forces who are looking for a new challenge. We are a nationwide fitness provider and run over 500 classes per week in 140 cities around the UK. We offer our Instructors both full time and flexible part-time employment with excellent career opportunities.